by Rebecca White | Blog, Social Media
Earlier in this blog post series, we talked about how each social network is just a little bit different and our approach to each one should be carefully crafted. At the time, I cautioned against simply using social media integration tools to broadcast the same thing...
by Rebecca White | Blog, Social Media
Over the past couple of posts, we’ve been working on helping you understand your target audience and find your unique positioning when it comes to social media. These are crucial first steps to becoming a social media success and once you have those items a bit...
by Rebecca White | Blog, Social Media
If you’ve ever looked at Wikipedia’s “list of major active social networking sites”, you’d see they list over 200. That’s a lot of social networks to potentially get involved in, but of course, you can’t be in al those places. Nor, do you need to be. You may find that...
by Rebecca White | Social Media
In today’s mobile community people are using the web on their smart phones more and more and 91% of people keep their phone within arm’s reach. Don’t get left behind; stay on the cutting edge of technology with website integration. Sylvania, Ohio, June 21, 2012...
by Rebecca White | Social Media
Social media is today’s newest and potentially most powerful branding tool. Entire brands like Wine Library and “$#*! My Dad Says,” both multi-million dollar businesses, have been built entirely on social media branding. How can you use smart...