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Email Marketing: What’s the Right Balance Between Selling and Connection

by Rebecca White | Email Marketing

Email marketing often involves a tightrope walk between selling and connection. If you sell too much, you’ll lose your customer’s interest and burn out your list. Focus too much on connection and not on selling and you won’t generate enough revenue....

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Testimonial – Website Design

After having hired Rebecca for many years, I’m happy to recommend her unusually diverse website development and other technological skills. Rebecca is wonderful to work with, highly creative and generously shares her excellent skills.

Doris Helge Ph.D, Women's Leadership Tips

Testimonial – Virtual Assistant

Over my 38 years as an entrepreneur, I have worked with countless people. Some were good or great, but then there’s Rebecca. She is in another league.

If I had to narrow it down to a couple of things that I love about working with Rebecca is that firstly, she communicates with me. Simple things like letting me know she received an email takes that bit of worry off my mind.

Secondly, she doesn’t quit. If she doesn’t know how to do something, she figures it out, makes the phone calls, asks the questions. She’s not a whiner or complainer – she’s hardworking and industrious far beyond the norm these days.

I’m going back to work after a long sabbatical and I am thrilled I will have Rebecca at my side. I don’t know that I would be so excited at launching myself again if I didn’t have her leading my team.

Jan Janzen

Author, Entrepreneur

Contact

Please use the contact page to set up a day and time to talk with Rebecca White.

All emails are returned within 24 hours Monday through Friday and 48 to 72 hours on weekends and holidays.

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