by Rebecca White | Blog, Link Building, SEO
In many ways, the Google Penguin update really tossed up a lot of what the internet marketing world thought they knew about SEO. Many old linkbuilding tactics, such as buying .edu links, mass blog comment posting or article directory submissions not only lost value,...
by Rebecca White | SEO, Social Media
Two of the most important factors for any growing online business are SEO and social media marketing. But is one more important than the other? Should you put more time and energy into one and not the other? Which can make a bigger difference on your bottom line?...