Why Your Website Is Your Brand’s Window to the World

Why Your Website Is Your Brand’s Window to the World

A website can display a healthy amount of information about your brand in just a few minutes. It’s true that you only get one chance to make a first impression, so it’s essential to get it right.

Websites come in all different shapes and sizes but if you’re trying to run a business or develop a brand, you need to look professional. If you were interviewing to be the CEO of a company you wouldn’t show up to the interview in jeans and a t-shirt, so take the same approach when it comes to your website.

Web design is constantly evolving and what looked modern yesterday might be out of date today. Unfortunately you have no choice but to keep up. If you’ve been around the internet for a while you should be well aware that visually there’s a big difference between the websites of the 1990s and today. Always make sure to keep the look of your website up to date because if your website looks outdated, why would anyone have reason to believe that your business practices are any different.

Create And Use A Safe WordPress Login And Password

Create And Use A Safe WordPress Login And Password

Here’s a quick question, if you have a WordPress blog and the username and password you use to gain entrance into that blog is Admin and Test, are you at risk for your website being taken over? The answer is yes. What is said is you can have all security measures, all the fancy security plugins in place, but if your password is something that they can easily guess then you are leaving the door wide open.

That’s why it’s important to have a safe WordPress login and password. What can you do? Make sure your username is not the name Admin or Adminstrator, change that WordPress password regularly and use different passwords than you use for other WordPress or FTP sites.

How to Justify the Cost and Time of a WordPress Backup Plugin

How to Justify the Cost and Time of a WordPress Backup Plugin

If you are hesitating about using a WordPress backup plugin, or even hesitating about buying a WordPress backup plug in, consider the time wasted. Consider the payments coming in everyday to your business and consider the hard earned content that you spent a lot of time creating such as video. First of all, if you spent two minutes a week backing up your WordPress site then that’s time well spent, because you’re safeguarding against anything that might have gone wrong.

On the other hand, if you don’t backup and you have a website online for three years. For three years the site for some reason goes down and you don’t have that site. Now you’ve lost three years of your life. Is it worth it to put in two minutes a week to save three years of your life? I think it is and if you have that attitude then you really won’t mind getting a backup plugin, using a backup plug in and creating backups on a regular basis.